Google Panda is hitting poor quality websites and sites containing duplicate content. But it can also concern websites with useless pages indexed in Google, websites with improper SEO structures, with too many ads, a poor grammar, a slow page speed or even websites using over-optimization.
This update has been one of the most controversial ones but was launched in order to improve the search engines results quality and so on the user experience. For many webmasters, Google Panda has brought complexity in their daily job. Since the 4.1 update which rolled out on the 23rd of September 2014 and the last one which just came out, many websites have seen their rankings dropping.
However, there are solutions to recover from the Google Panda penalties and you can do it using On Crawl.
1 Go to your Google Analytics
The first thing you should do to know whether you have been hitten by Panda is to go to your Google Analytics and check if during the 10 days after the Panda release you have noticed a drop or a rise of traffic. If it is a drop, here is what you can do.
2 Get rid of low-quality content
If your website owns low quality content, your whole domain will be penalized even if it only concerns a few articles. The main goal is thus to get rid of any poor content and doing some SEO optimization. But, this is not about stuffing techniques, black-hat ones or over optimization. You must focus on quality.
You should first look for thin content. It refers to pages with less than 150 words and that are just containing an image, a link or a few words. You can either no-index them, delete them or update them with more information’s.
With OnCrawl, you can detect thin content easily. In fact, our crawler offers a clear analysis of word count distribution and an average word count.
Source: Oncrawl
