Top 4 Tips for Local SEO to Grow Your Interior Designer Business
The business of interior designing has been quite competitive and many competitors are emerging every day. Among the many competitors online, interior designers need to stand out on Google for local business search results. We suggested local business SEO for interior design businesses that will help generate traffic and leads.
For example, “interior designer in Delhi” or “coworking space in Mumbai” will basically be less competitive than “interior designer” or “coworking space“. If you provide the types of services in a particular targeted location, read our top 5 tips for ranking local SEO at that point in time.
1. Local Keyword Research
Unlike blogging, the local SEO keyword research process is a one-time thing. You need to shortlist a set of keywords that customers can use to find your products or services and add them to their web pages. Not only this. It’s as simple as that. But the hard part is finding these in the local biz. So, here are some tools for you to use.
Google autocomplete
Google Suggest works best to find the most common keywords that people are using around your area. However, make sure that you only include keywords that your potential customers are using to search online.
Voice Search
Nowadays, people rely more on voice search, especially when using their mobile phones – thanks to Siri, Alexa, and our own Google voice commands. According to Google, about 20% of total Google searches are done using voice commands. Therefore, you need to pay special attention to keywords, as people using voice commands tend to use long-tail keywords instead of short ones.
2. Google My Business
Claiming your Google My Business listing on Google is very important, not only to boost your local SEO but also to improve the overall trust factor. When it comes to listing GMB, consistency is very important. The information should match not only your website but other NAP citations as well.
- Be Consistent
- Fill in Necessary Information
- Get Reviews
3. NAP Citations
NAP citations are where Google can find your name, address, and phone number on third-party websites. Google uses this information to verify business and ensure that your company is trustworthy.
This is another place where you will want to make sure the information is 100% consistent. Compare this to the names, addresses, and phone numbers available on their website
4. Link Building
Whether you are dealing with a general SEO strategy or local SEO, link building works equally well on both platforms. However, local link building does come with an advantage as you will get to know people and other businesses around the area.
Conclusion
Local SEO helps in bringing relevant traffic from the locality to your website. So, follow the above tips to outperform and gain an edge over your competitors on digital media. Then, when the time is right, you can do bigger things.
At Muniwar Technologies, we are a team of highly trained and dedicated professionals who work towards “Your Business Goals“.