Google Panda was one of the most controversial algorithm update from Google, but with time it helped a lot to remove low-quality websites from search engine and overall it improved the quality of search results. Though for many webmasters, Google Panda updates are still a headache and at unknowingly many good websites lost their search…
Designing an E-Commerce Website can be one of the most beneficial marketing techniques for business houses and companies. These portals provide the much desired facility of distributing, buying or selling products and services online to a large number of people. The use of electronic commerce medium can transform every aspect of a business starting from…
A month after Penguin 2.0 was released, the dust is settling and most people are eager to know: What exactly is Penguin 2.0 filtering? How does Penguin 2.0 differ from Penguin 1.0? What can I do to recover my site and to protect my site from getting hit in the future? Should I try to…
To make your ecommerce website a success and increase its sale, you need to be sure that your potential customer is able to find you. Today, almost everybody uses Google or other search engines to look for products or services. Therefore, to make sure that your online store gets targeted traffic, you need to follow…
What Is Landing Page Optimization? (LPO) Landing page optimization (LPO) is the process of improving elements on a website to increase conversions. Landing page optimization is a subset of conversion rate optimization (CRO), and involves using methods such as A/B testing to improve the conversion goals of a given landing page. Why Landing Page Optimization…
It can be hard to understand exactly why businesses pay so much for web design work. After all, as long as you have a functional website, it can’t matter that much what it looks like, right? Unfortunately, this simply isn’t the case. Web design is one of the most important aspects of your online presence.…
For most people the logos of such firms immediately connect our minds to the business in question, without the need to see its name. Think of the golden arches of a popular fast-food chain, or the apple with a bite taken out of it representing a certain computer company. This type of instant recognition is…
The purpose of Web Application Development is to make things easier and simpler, not just for businesses but also for customers. With each business having distinct requirements, Custom Web Application Development is of great importance. This helps in having a web application which is far better than the general applications. Custom applications cater the specific needs in…
Optimizing a website for the search engines today has turned into a necessity. With maximum web traffic coming from search engines, the question is how to make a site search-engine friendly. While SEO (search engine optimization) is the biggest step towards making profit from a site, it still is only the first. For increasing the…
Search engine optimization (SEO) can make or break any website, but it’s especially critical for eCommerce sites whose success depends on attracting, delighting, converting, and retaining the most consumers. Optimizing eCommerce websites is more complicated than doing SEO for a typical site that doesn’t have hundreds or even thousands of product listings, so it’s even…