Nearly every business can benefit from search engine optimization (SEO). If you have a product or service to offer, there is someone out there actively searching for it. It doesn’t matter if that person is the end consumer, or an employee of another company; businesses need to make sure that their customers can find them…
There are compelling reasons why the agile methodology is becoming mainstream. Here are the ten key benefits why product companies should embrace agile methodology principles and practices in their product development lifecycle. ROI The iterative nature of agile development means features are delivered incrementally, which aid realising the benefits from the beginning as the product…
Here is another golden SEO tip for beginners: Without a good linking strategy, your website is dead in the water; but with the wrong kind of linking strategy, you will put your site in an even worse state. Linking strategies are among the most innovative aspects of search engine optimization. Links determine your website’s popularity…
Are you using LinkedIn for your B2B marketing? Of all of the social media platforms, this may be one of the most powerful tools you have to connect with and sell to other businesses. According to LinkedIn.com’s Jerome Knyszewski, 80% of the B2B leads generated through social media come from LinkedIn. It’s also notable that…
When it comes to website’s speed, images are the most important factor behind website loading time. Google and other search engines give high preference to web pages that are highly optimized for speed. As a larger number of people have started to use mobile and tablets to browse websites, users hate to wait for websites…
The short answer is because they help increase your conversion rates. The main reason for this is that targeted promotion or product specific landing pages are focused on a single objective that matches the intent of the ad that your visitors clicked on to reach your page. If you consider the example of sending traffic…
LinkedIn is one of the biggest professional network worldwide. LinkedIn has 277 million members. It is available in 200 languages, and it has over 100 million professional interest groups. LinkedIn is described as a networking tool that strengthens and extends your existing network of trusted contacts. It is very easy to make new connections and…
Pay per click (PPC) advertising is an efficient online tool that helps websites gain significant traffic. Under this campaign, the advertisers pay some fixed amount to the host in accordance with the click received. The pay per click campaign management plays an instrumental role in converting visiting customers to potential customers. The management scheme pays…
Since independence in 1947, India has emerged as a major economic power. It has recently emerged as one of the main providers of outsourcing services to native English speaking nations like UK, US, Australia, New Zealand, Canada, and Ireland. Accounting is one of the major services offered by Indian companies to global business organizations. The…
Owning a website or blog has it’s responsibilities. You can’t just upload it and forget it. Regular website maintenance is a must if you want your site to be successful. Why is Website Maintenance Important? With regular website maintenance your site will run smoothly. No disgruntled visitors because something on the site didn’t work or…