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You’ve probably heard a lot about WordPress lately. So, what is WordPress anyway? WordPress is the world’s most popular tool for creating websites. WordPress is capable of creating any style of website, from a simple blog to a full-featured business website. You can even use WordPress to create an online store (using the popular WooCommerce plugin).…
PPC Advertising has become more complex, and we find that well written and optimised ads alone will improve the ROI on PPC by an average of over 40%. This is the typical improvement we expect to see over DIY campaigns setup by those with little knowledge of the AdWords system. When PPC management is combined…
Social Media Optimization Advantages to the Business Website In today’s practical world of the Internet social media optimization has become the buzz word. This term refers to the performance adopted for generating the utmost of visits to the business website. Social media Optimization has the following advantages: Social Media Marketing can increase the links SMM makes…
At RainKing, our sales intelligence software has allowed us to develop an expertise in marketing for B2B sales, and I would like to share a few of the lessons that we have learned through the years. The topic for today is the first in a series on how to do search engine optimization (SEO) for B2B sales.…
One of the most important aspects of streaming delivery is quality. Every content publisher wants their content delivered to hundreds of thousands or even millions of end users at the exact same quality, with no noticeable delays, latency, artifacting, or incompatibility issues. Measuring quality, however, takes on many different forms. As you’ll see throughout the…
The main and the most challenging task of an SEO professional is not to make the links look natural, but to obtain links that are natural. From an SEO perspective, obtaining one-way links is the ultimate tool to boost your rankings in the search engines. Most of the search engines, including Google, Bing and Yahoo…
Article writing for purposes of Search Engine Optimization is convoluted. For one, crafting articles is an effective method of building up your online presence. Creation of unique content helps you develop integrity in the eyes of prospective clients. Furthermore, it is possible to rank high in search engines such as Google if you can produce…
If you are searching for a good domain name for your real estate business, give it some thought before you take the plunge. With millions of websites in the world, you need every advantage you can get. Here are a few things to think about when choosing a domain name. 1. Your name is great…
Social Media Optimization is a very effective methodology that can help a website build organic traffic using social networks. With the rise of Web2.0., hundreds, if not thousands of social media channels surfaced and things like social bookmarking, collaborative web portals and content sharing became popular. The way that social media is used can be considered…
If you’re relatively new to the world of search marketing, you may have heard the term “SEO content” being thrown around in marketing meetings. This beginner’s guide is designed to answer three questions: What is “SEO content”? What types of SEO content are there? What is my SEO content strategy? If you have any questions…